Book Trailer: ‘Unfamiliar Fishes’ by Sarah Vowell Uses Food Design to Tell a Story

Movies are not the only source of entertainment that uses trailers to entice a viewer. Books have jumped on the trailer bandwagon which has become just important as directing marketing tools when getting the word of a new release. Here is the trailer for the book Unfamiliar Fishes by Sarah Vowell, an examination of our 50th state, Hawaii, that uses food as it’s major design element.

Purple rice, blue pasta and broccoli floweret islands help illustrate Vowell’s tale of Hawaii’s plate lunch.

We’re not exactly hungry after seeing this, but we do want to read the book.