Logos come in all shapes and sizes. When designing a logo, one has to think of how it will look sans color and transfer over into black and white for printing. Negative space is very important, as is legibility. Color adds a whole new dimension, feel and emotional response. Designing a logo without these elements can be a challenge.
When designing a business card less is more. Pricing on printing relies heavily on how many colors are used (as well as paper stock, finish, embossing, die-cut, and letterpress, which many of these examples have), but we won’t get into that here. This design inspiration is all about the lack of color. Black and white is bold, commands attention and with added effects as we mentioned above, with a healthy does of creativity, you can produce a smart, stylized, and powerful business card.
Here are examples of 30 black and white logos and business cards (15 each) for design inspiration.